Your customers want options — especially when it comes to big-ticket purchases. Optimus Financing makes offering payment flexibility simple, seamless, and smart. Integrated directly with CI Web Group’s marketing ecosystem, Optimus helps contractors close more jobs by removing cost barriers and empowering customers to choose the payment plan that fits their budget.
With Optimus, you can present instant financing options online or in the home — no paperwork, no delays, no hassle. From HVAC to plumbing to electrical, Optimus helps you turn “I’ll think about it” into “let’s do it.”
Close More Deals with Less Effort
Every lead you generate through CI Web Group’s marketing systems is an opportunity — Optimus ensures you don’t lose it to sticker shock. By offering financing at the right moment in the sales journey, you convert more traffic, increase average ticket values, and build long-term trust with your customers.
When connected to the CI Web Group ecosystem, Optimus becomes part of a complete digital growth engine — from lead generation to conversion to payment flexibility. Together, they create a frictionless customer experience that drives measurable business growth.
Simplify. Convert. Grow.
Optimus represents a key stage in the CI Web Group partner ecosystem — transforming financing from an afterthought into a competitive advantage. By empowering homeowners with transparent, flexible payment options, you make it easier for them to say yes while you enjoy higher close rates, faster cash flow, and stronger customer relationships.
Partner Testimonials
The best in the home service industry don’t just know who we are — they work alongside us. From trainers and consultants to software providers and industry leaders, our strategic partners have seen first-hand how CI Web Group helps contractors scale, grow, and thrive. Hear from the experts who trust us to deliver for the businesses they serve.