We are a training, technology and AI enablement company, with a full suite of Digital Marketing and Conversion Solutions.
Faster and more effective because 80% of the work runs 24/7 with our AI platform (Hydra OS), directed by digital marketing experts with 20+ years in the trades and professional services.
Hydra OS ingests live data about your market and your customers, reasons over 20 years of trades playbooks, then deploys the work automatically.
Prioritizes. Predicts. Optimizes — every second of every day.
Traditional agencies bill you for hours. We bill you for outcomes. Most of the work runs on AI credits — fast, effective, relentless — directed by digital marketing experts with 20+ years in the trades. Our efficiency lets us recruit the best talent in the industry, so you get elite operators and elite technology for a fraction of the legacy cost.
Thousands of agent actions instead of a handful of human tasks.
Hydra-built sites are designed to be the answer, not the link.
Static delivery + autonomous agents = ship same-week iterations.
"Let us walk you through everything wrong with your website…"
Hard pass. You already know what's broken — you don't need a 45-minute slideshow about it.
We do the opposite. Hop on a Zoom and we'll spend the whole call showing you how badass Hydra OS is and diving into real client performance — live dashboards, working agents, actual revenue moving in real time.
"I learned more in this strategy session than the last 10 years of meetings with my account manager."
Four layers, one operating system. Webflow stops at delivery. WordPress stops at content. Hydra OS keeps going — brain, engine, edge, and an autonomous workforce on top. Built for SEO and AISO (AI Search Optimization — getting cited by ChatGPT, Perplexity, Gemini and Google's AI answers, not just ranked on page one).
A trades-trained model continuously fine-tuned on your brand, your service area, and 20 years of CI Web Group playbooks. Vector, RAG, CAG and MemPalace.
Headless CMS, SEO + AISO engines, schema, content pipelines, reviews integration, smart promotions, team pages, jobs board, lead routing, AI conversions, and live dashboards — plus ADA and legal compliance built in. Every primitive a modern, intelligent website needs.
Statically generated, decoupled, served from the edge. The architecture Google, OpenAI and Cloudflare ship with. Near perfect Core Web Vitals. No more security issues.
Thousands of specialized agents reasoning over your brand 24/7 — publishing, optimizing, citing, responding. Supervised by senior operators.
They work as one — but they are not the same thing. The website is what your customers see and what Google and AI engines crawl. Hydra OS is the intelligence that builds, optimizes, and runs it. One is the body; the other is the brain.
Designed and developed in Astro — the most advanced web framework — as a decoupled, static-site-generated front end backed by a content database.
The operating system — the brain. Our Vector search, CAG, RAG, and autonomous AI agents that build, optimize, and run the work behind the scenes.
The website is the body. Hydra OS is the brain. Together, that's a moat competitors can't buy off a shelf.
Cortex is our vector, RAG and intelligence layer — trained on 20 years of trades and professional-services data, then continuously fine-tuned on your brand. Because we own the platform, we ship updates weekly. When Google drops a core algorithm update, we don't wait on a vendor's roadmap — we adapt in hours, push it across every customer, and you keep ranking while competitors scramble.
Every piece of your content becomes a coordinate. Clusters form. Hydra spots what's missing before competitors do.
Specialized agents orbit your brand, firing the moment a citation opportunity opens in ChatGPT, Perplexity, or Google AI Overviews.
A live pipeline from your content sources to retrieval, reasoning, and outbound execution across every channel that matters.
Comprehensive guides for every major AI search engine and modern SEO. Learn how AI engines source content, what ranking signals matter, and the proven strategies to earn citations and visibility across all platforms.
Why old school SEO is dead and what actually works in 2026
Organic visibility + paid advertising strategies
Citation-first search model and authority building
Google ecosystem integration and local optimization
Position zero in Google's AI-generated summaries
Enterprise and professional B2B optimization
Complete framework for all AI answer engines
By 2026, AI search engines process 20-30% of all search queries — and growing rapidly. ChatGPT handles over 1 billion queries per week. Google's AI Overviews appear on 60%+ of searches. If your business isn't optimized for AI search, you're invisible to a massive and growing segment of high-intent buyers.
A traditional agency runs a handful of human actions per week. Hydra runs more than a million per day across every Hydra-powered brand — supervised by the 25% of senior operators who set direction. Every action is logged, auditable, and tied to a metric you actually care about.
Each agent is an expert at one discipline — intelligence, SEO, security, strategy, compliance, design, competitive research, and client guidance. Together they cover the full marketing surface, working 24/7/365 with perfect memory and zero context loss.
Hunts the signal in the noise — market data, customer behavior, and performance trends — and turns it into the insight that drives every decision.
Grows your visibility across search, answer engines, and generative engines — so you're found and cited in Google, ChatGPT, Perplexity, and Gemini.
Keeps the platform fast, hardened, and un-hackable — monitoring, patching, and defending your site around the clock.
Maps the plan — priorities, sequencing, and the next move — so every action the agents take serves the bigger objective.
Handles the human side — HR, compliance, and people — keeping the team and your account running clean, fair, and cared-for.
Crafts fast, on-brand, conversion-built experiences — where aesthetics meet performance on every page we ship.
Watches your rivals — their rankings, content, and moves — so you're always a step ahead in your market.
Knows your business, your market, and your goals — the guide that keeps everything we do grounded in what you actually need.
Most agencies hide the work. We show it. Every agent action, every ranking shift, every captured lead — visible in real time on a dashboard you can open from your truck. No term contracts, ever: your content and front-end design files are yours to take anytime, with 30-day notice. The one thing that stays ours is the Hydra OS brain that powers it.
We've been the agency of record for trade brands and dealer networks for nearly two decades — endorsed by leaders at the manufacturers, partners, and platforms shaping the industry.
"Jennifer is one of the true visionaries in this industry — someone who sees what's coming before the rest of us do, and then builds it anyway. That second part is the rare one. Plenty of people can describe the future on a stage. Very few will restructure their own company, bet their reputation, and do the hard building required to actually get there. Jennifer does both, and she has been doing it for twenty years."
“It's so exciting to bring this to contractors, because it adds value.”
“We've dealt with them for many, many years — these guys do a great job, and Jennifer's been on the forefront of AI for quite some time.”
“Looks amazing! We're also already getting a fair bit of organic leads from our GMB and lead form. That was fast! Thanks!”
“You guys are industry leaders — I've seen everybody recommending you guys.”
“Wow guys! The site looks AMAZING!!”
“This is all kind of compounding — which is amazing.”
“Thanks for the amazing work so far — the site looks great and is running smooth!”
“This is coming together and looking great!”
Real businesses, freshly launched on Hydra OS, fully SEO-optimized out of the gate — built AI-first, fast, secure, and engineered to be found in both Google and AI search. Each website can run as many different designs as you want, like outfits for different seasons or holidays. No more decaying websites. Here are a few of the latest.
Most agencies launch a 5-page site and then sell you SEO for the next three years. We launch the complete site — every audience, every service, every location, fully optimized — on day one. Your monthly bill is just enough credits to keep it sharp, not a permanent mortgage on work that should've been done at launch.
Dedicated pages for every persona you sell to — not one generic 'services' page.
A page per service line. Indexed, marked up with schema, internally linked from day one.
City and service-area pages for every market you cover. No thin doorway garbage — real local content.
Core Web Vitals, crawlability, internal linking, sitemaps, robots, canonicals — done at launch, not in month six.
Title tags, meta descriptions, H-structure, alt text, image compression, semantic HTML — every page, every time.
Schema.org markup for LocalBusiness, Service, FAQ, Review, BreadcrumbList — whatever your vertical needs to win SERPs and AI search.
Open Graph, social cards, favicons, manifest — links preview correctly on every platform from the first share.
Credits keep things tuned as Google, your offers, and your service area evolve. No surprise invoices for work that should've shipped in week one.
Most agencies sell the same five retainers in different fonts. Ours are built on top of Hydra OS — so the content, the local, the chat, and the reporting all share the same brain.
Daily content to WordPress, Webflow, or Hydra. On Hydra, our intelligence layer writes real stories from your live data — not generic AI fluff. Want it auto-published to your social channels? One toggle.
Daily optimizations and publishing across Google Business Profile and the new AI mapping engines. Launches in days, ranks in weeks — not the 6–12 months legacy SEO shops quote you.
Let our team run them, or log into the Hydra OS back office and spend them on your own strategy. No retainers, no 'unused hours expire,' no agency babysitting required.
Web chat, two-way text, and online booking. Plus the first LLM booking technology in the industry — human-to-AI, and AI-to-AI. When your customer's assistant talks to ours, the appointment just shows up on the calendar.
Get published on the outlets that move trust signals — for SEO, for AI search citations, and for the 'as seen in' logos that close deals. Pitched, written, distributed, tracked.
Pick how many strategy sessions you want per month — that's what you pay for. No 40-hour retainers where 30 get billed and never used. Want one session this month and four next month? Done.
Every monthly maintenance plan comes with direct Slack access to the people actually doing the work — not a ticket queue, not a 48-hour SLA, not 'your account manager will get back to you.'
No overnight miracle — a realistic ramp. Start at zero, ship daily through Hydra, and the curve builds on itself: around 2,500 impressions a month by day 60, and roughly 25,000 a month by day 120 — and it keeps going. Here's what 120 days actually looks like.
Log scale on impressions so the early ramp is visible alongside the later growth. Curve is a directional model based on observed client data — your vertical, market, and starting domain authority will vary.
Pages indexed and starting to rank. The first impressions build.
Regular clicks start landing — steady traffic, not a spike.
Hundreds of clicks a month — and your conversions start to climb.
For reference: paid search in most home-service verticals runs $50–$150 per lead. Compounding content already lands at the low end of that — and unlike ads, it keeps working after you stop paying, with the curve still climbing past day 120.
Paid media stops when you stop paying. Compounding content keeps shipping clicks after the invoice clears. By ~25k impressions a month, you'll feel it — steady, high-intent clicks landing on your job board, and conversions starting to climb.
And once Hydra has indexed every audience, service, and location on day one, every article we ship reinforces a page that's already built to rank. That's why our curve looks like this and a competitor's looks flat.
$600/mo entry tier · daily M–F blogging · indexed on day one. Tell us about your business and we'll show you the 120-day projection for your service area.
Same monthly spend, two very different operations. A traditional agency bills you for hours and mostly works one channel — SEO. Hydra OS covers the whole search surface — SEO, AEO, GEO, and Local — executed by autonomous agents around the clock and steered by senior experts. Another big difference is our ability to move fast: our AI analyzes all keywords, completes SEO audits, runs competitor analysis, and implements modifications while you sleep.
Researching a competitor, writing a service page, optimizing a GBP post, answering a review, generating schema. One credit, one job done.
Same outcome — page published, citation earned, ranking moved — at a fraction of the cost. The agent does the keystrokes.
Your 20% pays senior strategists to set direction, review quality, and own the relationship. The 80% runs 24/7.
The real difference isn't just volume — it's scope. Most agencies optimize for one search box. We optimize for all of them: classic Google, the AI answer engines, the generative overviews, and the local map — plus the conversion layer that turns visits into booked jobs.
Total output across all client accounts each month — proof of the engine's scale, not a single-account promise. Run by our autonomous agent network across SEO, AEO, GEO, Local, content, and schema engines.
Estimates based on a $0.02 blended cost per autonomous agent action, $180/hr senior strategist rate (Hydra), and $235/hr blended legacy agency rate. Time-to-rank assumes static delivery + autonomous on-page and off-page execution from day one. Your mileage will vary — usually upward.
We've been helping the trades win at search since before "AI overview" was a phrase. Twenty years inside this industry. 1,000+ active clients. The first agency to architect for an internet where AI does the research and assistants make the decisions. Hydra OS is the product of that conviction.
CI Web Group opens its doors and bets on WordPress before the trades knew what a CMS was. Mission from day one: elevate the trades through better technology.
The preferred marketing partner for HVAC, plumbing, electrical and roofing operators across North America.
The year ChatGPT launched. We were first to migrate trades clients to Webflow and re-architect for AI search — schema, entities, retrieval-ready content.
Among the first agencies to ship retrieval-augmented agents into production for SMB marketing.
Launch the autonomous marketing operating system. Experts + thousands of agents, one platform.
Strategists who run the platform, not account managers reading from a slide deck. When you sign on with CI Web Group, you talk to senior operators on day one — and every day after.
Founder, CEO, and visionary of CI Web Group, the AI-first agency built exclusively for the trades industry. Three decades at the intersection of operational technology and business transformation.
Keeps CI Web Group's operations, priorities, and leadership aligned so the team can move fast and ship.
Runs the technology side — Hydra OS, the CI Agents suite, and the AI visibility stack.
Industry-leading Director of Design Engineering. He turns the Hydra OS intelligence layer into the AI-first websites every client launches on.
Owns the full revenue lifecycle at CI Web Group — sales to customer success — bringing rare trades fluency and a builder's instinct to growth.
Runs the delivery engine that keeps every CI Web Group client account on track.
Owns the metrics, optimization, and reporting that prove what's working for every client.
Helps trades business owners find the right fit and a clear path from first conversation to booked growth.
We don't just build the platform — we share what's working. Catch us at the next trades event or in your podcast feed, breaking down exactly how AI is changing the economics of running a service business.
A practical, no-fluff lunch & learn for contractors who want straight answers on where AI is actually delivering results in HVAC, plumbing, roofing and home services — and what's still holding teams back.
Jennifer Bagley joins Stephanie Allen for a candid conversation on AI automation, marketing systems, and building sustainable growth in the trades.
Hydra OS is one part of a bigger commitment. We build the education, the communities, the podcasts, and the keynotes that move the entire industry forward — not just our own clients. Everything below is ours, free or paid, and worth your time.
The AI training company helping trades operators move from curious to capable — courses, cohorts, and frameworks built for shop owners, not data scientists.
Visit Just Start AI →An open library of the prompts, audits, and AI workflows we actually run inside paying contractors' shops. Use what we use.
Visit AI Tools for the Trades →The AI-powered platform that automates HVAC manufacturer rebates — capturing every dollar contractors are owed without the paperwork or the chase.
Visit Rebate Manager™ →Who's at your table? An invite-only boardroom for trades CEOs to pressure-test growth decisions with peers who've already done it.
Visit The Boardroom →Long-form conversations with the operators, vendors, and investors shaping the next decade of the trades — plus 1:1 consulting for the founders ready to scale.
Visit The Catalyst for the Trades →Two decades inside the trades, told from the main stage. Book Jennifer for keynotes on AI, leadership, and building businesses that compound.
Visit Jennifer Bagley →We're a preferred digital marketing agency and technology provider for the manufacturers, distributors, and associations the trades are built on. When their contractors need a website and marketing partner, our name is on the short list.
We don't go it alone. These are the companies we build, ship, and grow with — handpicked operators whose tech, tactics, and reputation make every contractor we serve sharper.
Unified AI infrastructure powering contractor workflows end to end.
Verified reviews and trust signals built for the trades.
Operators, owners, and leaders sharpening the next generation of trades.
Paid acquisition specialists dialed in on home service economics.
From strategy to autonomous execution. No term contracts, ever — 30-day notice. You own your content and front-end design files and take them with you anytime; only the Hydra OS brain stays ours.
Tell us about your service areas, trades, and goals. Cortex AI calculates the optimal scope and investment for your growth.
Start strategic planningOur team configures Hydra OS to your brand, your trade, your geography — and embeds your content into your Brand Intelligence Brain.
Begin customizationHydra goes live. Agents start booking jobs. Your dashboard shows every action, every ranking, every dollar — in real time.
Kick off onboarding30 minutes. No deck. A senior strategist walks the live platform, real client numbers, and what week one looks like for you.
Talk to a real strategist — not a chatbot. We'll show you exactly how Hydra OS would work for you, your agency, or your team.
30 minutes with a senior strategist. Walk away with a Hydra OS plan for your service area.
White-label Hydra OS for your client book. Margin without the headcount. Q4 2026.
Self-serve the same AI we use. $150/mo + tokens. No agency in the middle. Q3 2026.
Know a contractor who should be on Hydra OS? Refer them and earn AI credits when they join — unlimited referrals through the CI Web Group Ambassador Program.
Refer & earn creditsDozens of Hydra OS sites are in production right now — watch them get built in real time. See the live launches and work in progress in our portfolio.
See the work