Branding for the trades, reinvented.
Same world-class experts. Same caliber of brand. A fraction of the cost — and a fraction of the time — because we put AI to work and cut the theater. Branding is one of our most-requested services, so we run it by application.
$20K–$60K.
6–12 months.
Mostly meetings.
Traditional branding agencies bill enormous retainers and stretch the work across a year of status calls, mood boards, and revision rounds — much of it designed to justify the invoice, not move your brand forward. You wait weeks between reveals, pay for the theater, and still end up with a PDF and a handoff. There's a better way — and it uses the same caliber of expert.
Expert-led. AI-accelerated. You in the driver's seat.
We keep the senior talent and throw out the inefficiency. You explore directions directly with AI, guided by an expert council, and arrive at a concept in real time — then our team makes it production-perfect.
The same destination — for less money and less time.
The best in the trades — on your brand.
Our council brings the top branding experts in the trades to work directly with you on your brand, story, positioning, voice, and visual identity — the same senior talent a traditional agency would put on a $50,000 engagement, focused only on the decisions that actually move the needle.
They guide. AI accelerates. You stay in control. Instead of waiting two weeks for a revision, you explore directions in real time and come to the council with something real to react to — so every session pushes the brand forward instead of catching it up.
- Brand strategyPositioning that sets you apart in a crowded local market.
- Your storyThe origin and mission that make customers choose you.
- Voice & messagingHow your brand sounds everywhere it speaks.
- Visual identityLogo, color, and type direction — guided, then perfected.
From application to wrapped truck.
Seven steps, no wasted ones. Here's the whole journey from joining the waitlist to your new brand rolling down the road.
- 01
Apply & onboard
Branding runs by application — join the waitlist and we learn your business, market, and goals before anything starts.
- 02
AI Brainstorming & Iteration Course
We put you through a guided course on exploring brand directions with AI — so you can generate, react to, and refine ideas yourself, fast.
- 03
Meet your AI Branding Council
The top branding experts in the trades shape your strategy — brand, story, positioning, voice, and visual direction — focused only on the decisions that matter.
- 04
Iterate with AI
Explore logos, palettes, and directions independently and in real time. No two-week wait for a revision — you arrive with something real.
- 05
Bring us your rendition
Get as close to a concept as you can on your own, then hand us the direction you want to move forward with.
- 06
We finalize everything
Our team produces every asset in every file type you'll ever need — print and digital, vector and raster, nothing locked away.
- 07
Print & wrap delivery
Our national print partner and truck-wrap network turn the files into real cards, shirts, swag, and wraps — shipped to your door.
Every asset. Every file type. Yours.
Not a locked PDF — the complete, production-ready brand. Print CMYK and digital RGB, vector and raster, transparent and full-color. You own all of it.
Logo suite
Primary, secondary, and submark — in SVG, EPS, PDF, and transparent PNG, for print and screen.
Business cards
Print-ready card designs your shop can hand out day one.
Truck & vehicle wraps
Wrap-ready artwork built to spec for our network of wrap shops.
Swag
Branded merch and giveaways that put your name in customers' hands.
Apparel & shirts
Crew shirts and uniforms that look like the brand, not an afterthought.
Brand guidelines
Colors, fonts, and usage so every future asset stays on-brand.
Your brand doesn't stop at the file.
We've built relationships with an exceptional print firm that ships nationwide and a network of trusted truck-wrap shops — so your new brand doesn't just live in a folder. It rolls down the road, walks into the supply house on a crew shirt, and lands in your customer's hand on a card. We hand off the right files to the right partners and make sure it's done right.
Ready to build a brand worth wrapping a truck in?
Branding runs by application and we keep the list short so every client gets the council's full attention. Apply now to hold your spot — we'll reach out as soon as one opens.
Join the branding waitlist