Marketing Plan

Get a website, scheduling system, reviews system, and free integrations with financing and technology when you sign up for the annual Marketing Plan. You'll also get pages of content and monthly blogs*—all optimized for Google!

*Number of pages and blogs depends on plan you sign up for.

Free Strategy Session
TSM Referral
Download Flyer

Industry Leading HVAC Advertising and Marketing for PLP Equipment and Dealers

Do you know what an effective lead generation strategy can do for your HVAC company? There is an endless amount of potential customers online with 80% of users reaching for their mobile devices to look for goods and services. HVAC Marketing Websites has all the digital marketing strategies you need to get your HVAC company at the top of search results. More clicks lead to more engagement, and eventually sales. A true recipe for success!

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Why Choose ci web group?

We are the digital marketing agency

Since 2013, CI Web Group, Inc. has been the digital marketing company.

Love us or leave us!

It's your business and your choice. We don't do long-term contracts here. It's just not necessary. Our customer churn rate is at 0.58% for 2021!

Own your business assets at all times with us

We believe that you, as the business owner, should always retain full ownership of your business assets.

Are PLP Approved!

Use your PLP accruals to pay for your marketing year-round. After year 2, many of our customers pay nothing out of pocket!

Here are some features EVERY PLP dealer receives with their website!

  • Inverter Page
  • Financing Page
  • HVAC Troubleshooter
  • SEER Calculator
  • NATE/Certifications
  • Unlimited Website Changes
  • HVAC FAQs

Choose Your Marketing Plan

Beginner

$ 650 monthly

One-Time Investments

$7,500 For Website

$200 per page of content
(1 per keyword required)

  • Custom Website
  • 4 Pages of One Time Content
  • 1 SEO Blog Monthly
  • 25 SEO Phrases
  • 2 Target Cities
  • 30 Backlinks
  • Integration with GoodLeap, Optimus & fyxify
Get Started

Enhanced

$ 2,500 monthly

One-Time Investments

$7,500 For Website

$200 per page of content
(1 per keyword required)

  • Custom Website
  • 5 Pages of One Time Content
  • 2 SEO Blogs Monthly
  • 30 SEO Phrases
  • 2 Target Cities
  • 50 Backlinks
  • Integration with GoodLeap, Optimus & fyxify
Get Started

Advanced

$ 5,000 monthly

One-Time Investments

$7,500 For Website

$200 per page of content
(1 per keyword required)

  • Custom Website
  • 6 Pages of One Time Content
  • 3 SEO Blogs Monthly
  • 35 SEO Phrases
  • 3 Target Cities
  • 70 Backlinks
  • 70 Local Listings
  • Integration with GoodLeap, Optimus & fyxify​
Get Started

Professional

$ 6,000 monthly

One-Time Investments

$7,500 For Website

$200 per page of content
(1 per keyword required)

  • Custom Website
  • 7 Pages of One Time Content
  • 3 Custom Blogs Monthly
  • 40 SEO Phrases
  • 3 Target Cities
  • 100 Backlinks
  • 70 Local Listings
  • Integration with GoodLeap, Optimus & fyxify
Get Started

Ultimate

$ 9,000 monthly

One Time Investments

$7,500 For Website

$200 Per page of Content
(1 per keyword required)

  • Custom Website
  • 8 Pages of One Time Content
  • 4 Custom Blogs Monthly
  • 50 SEO Phrases
  • 4 Target Cities
  • 120 Backlinks
  • 70+ Local Listings
  • Integration with GoodLeap, Optimus & fyxify
  • Facebook Marketing Weekly​
Get Started

Extreme

$ 12,000 monthly

One Time Investments

$7,500 For Website

$200 Per Page of Content
(1 Per Keyword Required)

  • Custom Website
  • 9 Pages of One Time Content
  • 5 Custom Blogs Monthly
  • 65 SEO Phrases
  • 6 Target Cities
  • 120+ Backlinks
  • 70+ Local Listings
  • Integration with GoodLeap, Optimus & fyxify
  • Facebook Marketing Weekly
Get Started

The following are included in all plans: Financing Integration, FMS/CRM Integration, Hosting, Maintenance, Security, Backups, Support, Call Tracking, Basecamp Project Management, Quarterly Strategy Sessions, Access to MySocialMediaGraphics.com, Reporting & Results Tracking.

*Additional fees for fyxify FMS/Service Pro will apply. Learn more at www.ciwebgroup.com/fyxify

BRANDING PACKAGES

Wanting to push ahead?

Plan Entry Basic Standard Preferred Platinum VIP
Branding - One Time Investment $ 3,000 $ 4,000 $ 5,000 $ 6,000 $ 7,000 $ 8,000
Custom Graphics - Annual 3 4 5 6 7 8
Logo PNG PNG PNG Vector Vector Vector
Color Specs (3) (5)
Tagline - -
SM Profiles - - -
Messaging / Voice / Identity - - - -
Mascot - - - - -

our Websites

Look Amazing on mobile

Our sites are built mobile first and are responsive to all devices. Clear call to actions make conversions a breeze.

Convert Leads

Over the years, we have done thousands of split tests to come up with the highest conversion techniques in the industry.

Are Built to Rank

When paired with an SEO Plan, our websites rank well on Google - Meaning you reach a wider customer base.

Are PLP Approved!

We take the guess work out of staying within the guidelines to get accruals. Our websites are pre-approved by PLP. Forget the hassle!

Frequently asked questions

We offer :

Template posting with Your Comfort Experts branding for just $29 per month

Branded posting from a library for $200 per month

We also offer custom posting with social media advertising (includes images, .gifs, template videos, and animation videos). For custom plans, we prefer to have a strategy session to get a scope of what you’re looking for.

We offer a wide variety of technology and software solutions for HVAC dealers, no matter which Phase of your business you are in. Here’s a list of solutions:

  • AI Chat
  • Live Chat / Texting
  • Online Scheduling (CRMs)
  • Reviews Acquisition
  • Call/Chat/Form Answering Service
  • Local Listings
  • Call Tracking
  • Financing
  • HR Solutions
  • Quickbooks
  • E-Commerce
  • Merchant Accounts
  • Email Domains

If you’re interested in any of these, we can help you find the right solution for where your business is right now. We also do a lot of software integrations, so if you already have a tool that you’re using, we’ll help you integrate it into the website we build.

For you to increase your call volume right away, you’ll need to do paid advertising. Whether it’s Pay Per Click, Pay Per Lead, or social media advertising, CI Web Group can help.

Requirements for us to run a successful HVAC advertising campaign, the business must have:

1) A functioning website that we have built or given written approval that we can operate out of.

2) Web-ready logo that we can use to create marketing assets such as graphics, videos, and landing pages.

3) Financing offers and/or that we can use to get customers interested in working with your business.

4) Ability to answer calls when they come in or follow up within 15 minutes. If you need a call answering service, that is something we can help you setup. 

If you are interested in running advertising campaigns, we need to know how many leads you’d like to get weekly. From there, we run our market forecasts and send you over the data and schedule a strategy session. 

 

Any other questions? Book time with one of our strategists here.

Don't have time to attend training?

Learn at your pace using our Online Training Library!

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Playlist

18 Videos
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Why Work With CI Web Group?

I highly recommend working with CI Web Group. From the first interaction I had with Clay Howard, I felt completely at ease. This is right after a very bad experience with another developer. So to say I was overly cautious, would be an understatement. He set my mind at ease with his extensive knowledge of the HVAC industry. My next interaction was with Kimberly Marshall, she helped solve a major, long standing, issue we had with a fraudulent Google business page. We are so relieved! Next, I got to meet with Jazmin Hernandez, she has been so dedicated, flexible, and willing to work with me on our website build. Often meeting with me after regular business hours or on weekends. I feel so fortunate to have her in our corner as my “go to” moving forward. Additionally, it was an absolutely pleasure to speak with, and connect to Kathy Marshall on the phone last week. I can truly say there is no weak link at CI Web Group, that I have encountered. Lastly, we had CI design warranty flyers, thermostat hangers, and equipment stickers with our equipment and company logo on them. They turned out better than we hoped! We even received a discount due to being current customers. It is rare to get the big business results while maintaining the small business feel. They have achieved this at CI Web Group. Our website is fabulous, with so much room for growth, which is exactly what we need as a growing small business. I am excited for our website to go live. We are looking forward to a long, and fruitful relationship with CI. Thank you team!!
All Around Mechanical HVAC Business
We have been working with CI Web Group on a few projects and we are very impressed! Jazmin Hernández is always on top of things and is incredibly professional. If you are in need of any digital platforms I would highly recommend this team, they do a great job and will handle your project as if it was their own. Thank you CI Web Group for all your help!
Belle Air Services HVAC Business
Kimberly and Jennifer of the CI web group are very amazing at everything they do in the HVAC industry they have amazing great new ideas great organizational tips they're there for you nite and day they really have customer service down to a science definitely one of the best web experiences I've ever had in my life!!
Accu-Temp HVAC Business
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Website.Tech.
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CONTENT
WRITING
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CONVERSION
SYSTEMS
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LOCAL
MARKETING
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REVIEWS. PR. REPUTATION.
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Social
Marketing
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SEARCH
OPTIMIZATION
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PAID
ADVERTISING
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CONTENT
MARKETING
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EMAIL.
TEXT. PRINT.
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VIDEO
MARKETING
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MOBILE
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