Every law firm wants that perfect website that will, by design, convert visitors into clients. Well, according to Lawyerist, who has been reviewing great lawyer websites for over 5 years, there are commonalities in every good lawyer website. While the aesthetic value of your site is important, that is often not enough to get a potential client to hire you. In this article we will discuss the key things that attract and hold visitors so that your website becomes a conduit that allows every visitor to take the next step in hiring you.
If you think most of your visitors will want more information about who you are, have them click a link, subscribe to a mailing list, watch a quick professionally made video, download a white paper, etc. All of these can be set to capture visitors’ information that will allow you to start a drip campaign with information and opportunities. Don’t make visitors think.
These four things may not give you the perfect website, but they are 4 things that every award-winning lawyer website design has in common. They all are important steps to turning that visitor into a new client, however, the most important thing is making sure your site reflects you. At CI Web Group we are dedicated to helping you design a website that will clearly express your values, help customers become clients, and fit within your budget. We will also help you understand search engine optimization (how to make sure your website is at or near the top of Google searches) and how to minimize lead and lag time (things that give your site zip). Contact us SEO Company in Houston, TX to schedule a free consultation.
If you are looking for a top digital marketing agency then you can contact CI Web Group, Inc. We offer our services with proper skills and experience.
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