How to Identify a Good Marketing Agency

How to Identify a Good Marketing Agency

Are you tired of feeling like just another client at your digital marketing agency? Jennifer Bagley, CEO of CI Web Group, and Tim Brown, CEO of Hook Agency, dive into the crucial differences between good and bad agencies, focusing on how best to collaborate and grow within the home services industry. If you’re ready to form a strong partnership with an agency that feels more like a boutique experience and less like a generic vendor, this session is a goldmine. Here’s a snapshot of the valuable insights shared in a recent Plumbing and HVAC Hustle Podcast episode hosted by Tim Brown:

Highlights of the Plumbing and HVAC Hustle Podcast episode:

  • Building Strong Partnerships: Learn how treating agencies as partners rather than vendors improves collaboration and results.
  • Keeping Control of Your Assets: Understand why it’s important to own your marketing assets to prevent issues when changing agencies.
  • Being Wary of SEO Promises: Find out why you should be careful with agencies that claim to improve SEO without clear evidence.
  • Treating Your Agency with Respect: Take a moment to remember that everyone in the agency you’re working with is human, and have the patience to recognize that (if they’re a good marketing agency) they will correct any mistakes made.

For more expert advice on what makes a good marketing agency, watch the full video.