Daikin, Amana, and Goodman Dealer Resources

How Can CI Web Group Help?

We offer a wide variety of services, and if we can't do it, we know someone who can. Here's a breakdown of our core focuses as Daikin, Amana, and Goodman's preferred digital marketing agency.

Business Consulting

CI Web Group has had the unique position of being the Daikin Group’s preferred digital marketing agency since 2013. We have become incredibly well-versed in the HVAC industry and all the obstacles that business owners are facing. From DOE regulatory changes to consumer expectations, CI Web Group has created workflows and processes that drive consistent results. In fact, a study by Goodman and Amana showed that dealers who partner with CI Web Group buy, on average, seven times the volume of equipment on Year 2, and do ten times the financing volume.     Learn More

Technology Solutions

The HVAC industry is changing rapidly and the adoption of technology in the industry is no longer just an option, it’s required in order to stay competitive in your marketplace. Whether you are a young company with lofty goals or an established organization with multiple locations, tech is your friend, we promise!     Learn More

Brand Curation

Creating a solid brand that people not only recognize, but retain, keeps your business top of mind in your area. There’s something to be said for all those flashy wrapped trucks and mascots that kids flock to at local events. Your brand sends a message about who you are, so when that homeowner needs services later on, and they turn to Google to do a search, pull up your website, and see the team they already have great memories associated with. Our branding team is like any other with their organized approach to interviewing dealers, finding finite details to expand upon, and bring them to life using high quality vector formats that you can use anywhere on and offline.     Learn More

Organic Marketing

Steps 1-7 of the 12 Step Roadmap highlight when your company should be focused on organic marketing efforts during your business lifecycle. These steps include the business infrastructure such as a website, content for consumers and search engines to read, social media, reviews acquisition, local directories, and conversion systems. To put it simply, you have to get your name out there and have a way for a potential customer to reach out and do business with you, then share their experience.     Learn More

Paid Advertising

As your business grows, your outreach must do the same in order to keep volume of leads that is necessary to keep operation running smoothly. That’s when paying for visibility becomes the next strategic move. Advertising your business through the proper channels allows you to control the start and end of your peak seasons. It’s not that it can generate a high volume of leads during the shoulder season, but it can be turned up during key times in order to keep a steady, manageable intake of business.     Learn More

Existing Customer Retention

You’re amazing and don’t let them forget it! Keep your customers your customers by staying top of mind with them throughout the year. Create lists of your customers to send out branded gifts, keep them in the loop with your current events, and let them know when it’s time for their next appointment when you implement customer retention strategies.      Learn More

Our about

Business Consulting

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Services

Technology Solutions

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Becoming "THE" Brand

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Development

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Marketing

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Investors

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Organic Marketing

Steps 1-7 of the 12 Step Roadmap

Websites

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Content

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Conversions

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Local Directories

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Reputation

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Social Media

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Search Engine Optimization

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