Are you aiming to steer your HVAC business through competitive markets and wondering how promotions can enhance your conversion rates? Industry veterans Darren Dixon and Jennifer Bagley recently dived deep into the mechanics of leveraging promotions for boosting sales, particularly in the HVAC industry. By focusing on gross profit and the strategic utilization of promotional tools, they’ve outlined methods to not only attract customers during slow periods but also to improve overall business operations. If you’re tired of the same old sales strategies and looking for innovative ways to maximize profitability, here’s a sneak peek at what this session offered.
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