Audience Types: Sales

How to verify your business on Google
CI Web Group Blog

How to Get Your Business Verified on Google

Verifying your business on Google is crucial for ensuring your information is accurate and secure. Here’s how you can easily verify your business and manage ...
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Raising the Bar: Strategies for Enhancing Customer Service in Home Services
CI Web Group Blog

Raising the Bar: Strategies for Enhancing Customer Service in Home Services

When a business fails to prioritize good customer service, the repercussions can be immediate and long-lasting. Unhappy customers are likely to share their negative experiences ...
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the key to online visibilty: understanding SEO and the power of backlinks
CI Web Group Blog

The Key to Online Visibility: Understanding SEO and the Power of Backlinks

Ever wonder why some websites show up first when you search for something online? It’s all because of Search Engine Optimization, or SEO. At CI ...
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Mastering the Response: Turning Negative Customer Reviews into Sales
CI Web Group Blog

Mastering the Response: Turning Negative Customer Reviews into Sales

For home service business owners, success online isn’t just about showing off your services; it’s also about smartly managing your online reputation. Customer reviews, particularly ...
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Creating engaging HVAC content: A step-by-step guide
CI Web Group Blog

Creating Engaging HVAC Content: A Step-by-Step Guide

Creating content that stands out and truly engages your audience is more important than ever. That’s why we’ve crafted this comprehensive step-by-step guide to help ...
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How to Measure the Success of Your Plumbing Digital Marketing
CI Web Group Blog

How to Measure the Success of Your Plumbing Digital Marketing

Measuring Your Plumbing Digital Marketing Success In the competitive landscape of the plumbing industry, digital marketing emerges as a critical avenue for reaching potential customers, ...
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CI Web Group Blog

Navigating Advertising in the Digital Age

Digital Advertising Strategies for Home Service Companies In the competitive landscape of the digital age, HVAC and plumbing companies are in a constant quest to ...
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CI Web Group Blog

The Evolution of Home Services Marketing: From Traditional to Digital

The Evolution of Home Services Marketing: From Traditional to Digital The transition from traditional to digital marketing in the home services industry has marked a ...
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CI Web Group Blog

“Does Your Gross Margin Matter?”—Unpacking Key Insights from Ruth King and Jennifer Bagley’s Webinar

Profit guru Ruth King and CI Web Group CEO Jennifer Bagley tackled the critical and often misunderstood topic of financial metrics in business, specifically focusing ...
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