Category: CI Web Group Blog

CI Web Group Blog

The Evolution of SEO for HVAC in 2023: What Worked and What Didn’t

Understanding HVAC SEO Trends in 2023 As 2023 draws to a close, it’s an opportune time for HVAC businesses to reflect on their digital marketing ...
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CI Web Group Blog

Maximizing Customer Retention: Effective Strategies for HVAC Businesses

In the highly competitive HVAC industry, retaining customers is as critical as acquiring new ones. Effective customer retention in the HVAC sector hinges on a ...
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CI Web Group Blog

Google Local Service Ads (GLSA) Update: Key Impacts and Strategies for Businesses

Google has recently updated its Local Services Ads (LSAs), introducing significant changes that are reshaping the digital advertising landscape. This update, affecting various industries in ...
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CI Web Group Blog

Preparing Your HVAC Business for the Holidays: Marketing Tips and Strategies

The holiday season is more than just a time for joy and celebration; it’s a pivotal period for HVAC businesses. As temperatures drop, the demand ...
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CI Web Group Blog

Discover the Essentials of a Winning Brand Strategy

Understanding the key elements of a successful brand strategy is vital in today’s competitive market. Jennifer Bagley, CEO of CI Web Group, recently shared her ...
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CI Web Group Blog

2023 Year in Review: Top HVAC Digital Marketing Trends and Lessons

Top HVAC Digital Marketing Trends in HVAC As we look back on 2023, it’s essential to explore the significant trends and lessons that shaped digital ...
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CI Web Group Blog

Effective Digital Marketing Tactics for HVAC Businesses

Unlocking the Potential of Your HVAC Business: How to Get Customers and Boost Sales In the competitive HVAC industry, figuring out how to get HVAC ...
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CI Web Group Blog

Optimizing KPIs: Strategic Insights for Field and Office Performance

Mastering Business Performance with Key KPI Strategies In a dynamic webinar, Jennifer Bagley and Ruth King delved into the strategic use of Key Performance Indicators ...
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CI Web Group Blog

Revolutionizing HVAC Digital Marketing Strategies with Search Generative Experience (SGE)

In the competitive world of HVAC services, adopting Search Generative Experience (SGE) is transforming how companies connect with customers online. This shift is crucial in ...
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